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Places in passing
Invited by design studio Ojity, we joined the wider brand team behind Horse Powertrain to help bring the identity to life. As the visual world took shape, one of the hero expressions became a series of moving landscapes, each with its own palette and pace, built around the idea at the heart of Horse: keeping things in motion.
The brand platform went on to win Silver at the Swedish Design Awards.
Client
Ojity, Horse Powertrain
Year
2026
Services
play
unmute
From identity to show floor. With Ojity and Horse, we developed a product visualisation framework to carry the identity across products, markets and platforms, alongside auto show product reveals and animations introducing Horse’s system thinking.
The landscape concepts in different settings, from city screens to company presentations, by Ojity Design Studio.
